Creating Reels That Resonate: A 3 Step Guide to Finding Your Voice and Style

Creating Reels That Resonate: A 3 Step Guide to Finding Your Voice and Style

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arnold on Jan 26, 2025

Finding Your Authentic Voice in Reels: A Guide for Students

Creating content for social media can be exciting, but it can also feel overwhelming if you’re not sure how to present yourself. The most successful creators know one key thing: authenticity is the foundation of great content. Your audience connects with you when your content feels genuine and true to who you are. Trying to force yourself into a personality that doesn’t align with your natural traits will leave you feeling exhausted, uninspired, and disconnected from your viewers.

Social media isn’t about fitting into one mold—it’s about bringing your unique voice to the table. Whether you’re outgoing, introverted, quirky, or reserved, there is a space for you. To help you get started, we’ll walk through common personality types, the archetypes that match them, and examples of how you can build a channel that reflects who you truly are.

Disclaimer: The content creator accounts referenced in this article were selected based on specific reels that illustrate key content creation concepts. These accounts have not been fully vetted, and I cannot guarantee that all of their content aligns with professional or appropriate standards. If you explore these channels further, you may encounter material that is not suitable for all audiences. Please use discretion when viewing additional content from these creators.

Step 1: Identify Your Personality Type

Take a moment to reflect on your natural tendencies. Here are five common personality types. Think about which one feels closest to who you are:

  • The Outgoing Leader
    • Charismatic, energetic, thrives on being the center of attention.
    • Loves engaging with others and is naturally confident in front of an audience.
    • BeirdOh WeirdOh
    • BeirdOh WeirdOh
  • The Quiet Thinker
    • Reserved, introspective, prefers working behind the scenes.
    • Thoughtful and deliberate, focused on creating meaningful content.
    • Kurzgesagt
    • mkbhd
  • The Creative Artist
    • Imaginative, loves experimenting with visuals and storytelling.
    • Finds joy in creating unique, aesthetically pleasing content.
    • PeterMcKinnon
    • Levi_Allen
  • The Analytical Planner
    • Organized, detail-oriented, and enjoys solving problems or presenting step-by-step guides.
    • Thrives on structured, educational content that informs and teaches.
    • aliabdaal
    • mattdavella
  • The Relatable Everyperson
    • Approachable, authentic, and naturally connects with others through everyday experiences.
    • Uses humor and honesty to tell engaging stories or share real-life moments.
    • Charlotte Dobre
    • Mr.ChimeTime

Pick the personality type that resonates most with you. Don’t worry about fitting perfectly into one category—just focus on what feels natural.

Step 2: Understand Content Creator Archetypes

Now that you’ve identified your personality type, it’s time to explore the archetypes of content creation. These archetypes represent different styles of creating content, and each one aligns with certain personality traits. By pairing your personality type with an archetype, you can create content that feels authentic and enjoyable to produce.

1. The Performer

What They Do: Entertains the audience with charisma, humor, and high-energy content. Performers love being in the spotlight and creating fun, engaging videos.

Example Creator:

Elyse Myers (@elyse_myers ) uses humor and storytelling to captivate her audience.

Frankie Lap @FrankieLap

Elitist Food Review (@elitistfoodreviews)

Best Personality Matches: Outgoing Leader, Relatable Everyperson.

2. The Educator

What They Do: Shares knowledge, teaches, or explains topics in a clear and engaging way. Educators focus on delivering practical insights and “aha moments.”

Example Creator:

Hank Green (@hankgreen on TikTok/Instagram) simplifies science and other topics in an engaging way.

Brock johnson ( @brock11johnson )

Example Channels:

  • Thrifting 101: Beginner’s guides and thrifting tips.
  • Wing Science: Exploring why certain wing flavors or techniques work best.
  • Discover Fort Collins: Educating locals and visitors about the city’s history or attractions.

Best Personality Matches: Quiet Thinker, Analytical Planner.

3. The Creator (or Visual Artist)

What They Do: Masters of visuals, they create stunning, artistic, and aesthetically pleasing content that often tells a story through visuals alone.

Example Creator: Daniel Schiffer (@danielschiffer on Instagram/YouTube) creates cinematic videos with beautiful visuals.

Best Personality Matches: Creative Artist, Quiet Thinker.

4. The Curator

What They Do: Finds and organizes the best of something, saving their audience time and effort. Curators are trusted for their ability to present valuable recommendations.

Example Creator: Mile High Food Dude (@milehighfooddude )

Example Channels:

  • Thrift Highlights: Curating top thrift stores and items.
  • Wing Picks: Ranking the best wings and unique flavors.
  • Fort Collins Finds: Sharing must-visit spots and events.

Best Personality Matches: Quiet Thinker, Analytical Planner.

 

5. The Amateur on a Journey

What They Do: Shares their personal journey of learning or mastering something new. This archetype thrives on relatability and inspires others to grow alongside them.

Example Creator: @JennyHoyos

Example Channels:

  • New to Thrifting: Documenting first-time thrift store experiences.
  • Wing Rookie: Trying wings for the first time and learning what makes them great.
  • Exploring Fort Collins: A newcomer’s adventures in discovering the city.

Best Personality Matches: Quiet Thinker, Relatable Everyperson.

 

Step 3: Choose and Brainstorm Your Channel

Now that you’ve identified your personality type and explored the archetypes, it’s time to choose the archetype that feels most natural to you. Start brainstorming your channel by listing five possible topics you could create content about. These should be inspired by:

  1. What interests you the most (e.g., thrifting, food, fitness).
  2. What you want to learn more about (e.g., investing, cooking, photography).
  3. What you’re already good at (e.g., styling outfits, writing, graphic design).
  4. What inspires or excites you (e.g., helping others, creativity, self-improvement).
  5. What you could talk about for hours (e.g., hobbies, unique experiences, or things you’re passionate about).

Once you’ve listed your five potential topics, look for patterns or recurring themes. These themes will guide you in selecting a channel idea that matches your personality and archetype. Whether it’s documenting your journey, curating the best finds, or creating visually stunning content, choose a topic that feels authentic to you. The more you enjoy the process, the better your content will resonate with your audience.

Final Thoughts

Finding your authentic voice in reels is about more than just making content; it’s about connecting with your audience by being true to yourself. Take the time to reflect on your personality, choose an archetype that aligns with your strengths, and start brainstorming ideas for your channel. Remember, the key to success is creating content that feels genuine to you. When you love what you create, your audience will, too.

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