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arnold on Apr 23, 2025
Adobe Express (Premium Educational Access) is a user-friendly creative app that helps students design engaging social media posts, graphics, and more – no professional design experience needed. This guide will walk you through setting up your brand kit, creating reusable templates, exploring new features, and tackling some first-time creative projects on the latest Adobe Express platform.
To Open Adobe Express From Creative Cloud:
Setting Up Your Brand Kit in Adobe Express
Brand Kits in Adobe Express allow you to maintain a consistent look across all your content by storing your logos, colors, and fonts in one place. Follow these steps to set up a brand kit for your student project or organization:
- Create a New Brand: From the left-hand menu on the Adobe Express home screen, click Brands. Then click Create new brand.
Enter a brand name, and click CREATE.
Upload Your Logo: Inside your brand kit, click the Logo section and upload your logo files. If it asks to create a color palette from your logo skip that for now.
Set Brand Colors: Use the color picker or enter HEX codes. Add all the colors.
Choose Brand Fonts: Assign header and body fonts.
Add Assets: You can bulk upload images.
Access: Your brand kit saves automatically and can be accessed anytime from the Brands section on the home screen.
Using Your Brand Kit: Fonts, colors, logos, and graphics will be available in the editor under the Brands tab. Apply them in one click.
Tip: Setting up a brand kit is especially useful for student clubs, project teams, or personal branding. It ensures consistency and saves time.
Creating and Reusing Branded Templates for Recurring Posts
1. Select a Template:
Begin by navigating to the Templates section in Canva. Use the search bar or browse through categories to find a design that aligns with your intended post. You can select the output type. Click on a template to preview it, then select Customize this template to open it in the editor.
2. Apply Your Branding:
In the editor, click the Brands panel on the left, select your brand, and then click the Apply Brand button. This will automatically update the template with your brand’s colors, fonts, and logos.
Before:
After: Not Perfect. Some changes still need to be made.
3. Customize Content:
Update the template’s text and images to suit your specific needs. This might include changing headlines, body text, or replacing images to match the current campaign or message.
📌 How to Save a Design as a Template in Adobe Express
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Finish your design in the editor (make sure your branding is applied).
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From the left-hand menu, click Brands. You may need to go to the home page first to clear out your design.
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Select your brand kit.
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Go to the Templates tab within that brand.
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Click Add templates.
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Choose the project/design you want to turn into a template.
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Name it (e.g., “Create Purpose – Volunteer Quote”) and click Save.
This saved template can now be reused for future posts, ensuring consistency and efficiency in your content creation process.
Templates streamline your design process and help keep visual identity consistent across recurring content.
New and Noteworthy Adobe Express Features
- AI-Powered Tools: Use Text to Image, Generative Fill, and Text Effects to create designs from prompts.
- Content Scheduler: Plan and publish social posts from Express. Includes a calendar view.
- Template & Asset Library: Access 160M+ Adobe Stock images and thousands of templates.
- Quick Actions: Remove backgrounds, resize images, trim videos, convert formats in one click.
- Collaboration: Share projects or invite co-editors. Includes Classroom tools for assignment sharing.
These ideas are just the beginning. Use Adobe Express to explore presentations, reports, social ads, and more. Try guided tutorials in-app to boost your confidence as you learn.
